June 06, 2014

The City of Menasha finalized an agreement Thursday night bringing cranberry processor Simply Incredible Foods to Menasha.  Chris Sohns, one of the owners of the company, purchased the City’s former power plant with plans to convert the property into the headquarters of the rapidly expanding company that will now have locations in both Menasha and Port Edwards.  Final closing documents were signed on Friday.
Simply Incredible Foods holds the patent to produce Cransations, frozen whole sweet cranberries.  Their proprietary process keeps all the health benefits of cranberries but extracts the tartness without adding sugar providing a cranberry that you can eat right out of the bag.
The adaptive reuse of the building continues and complements Menasha’s industrial heritage, providing $25.7 million in regional economic impact through sales, income, and employment of up to 100. The sale of the facility places the property back on the tax rolls for the first time in well over 50 years as well as creating a new customer for the City’s electric and water utilities. 
Simply Incredible foods will immediately begin recruiting for sales, production, and management positions at the new location.


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